08 Oct

The Party Now Comes Printed! {Introducing Hostess Ink}

The Party Now Comes Printed! {Introducing Hostess Ink}

I have been dying to share some exciting news with you about a venture that’s been a dream for several years – and actively in the works for the entire past year – and FINALLY the big day has arrived!! So here goes:

HWTM is now offering PRINTED party decor!

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Yay! ;) Visit our brand new store – Hostess Ink by Hostess with the Mostess®- at ink.hwtm.com to shop for customizable Party Decor Collections, Invitations, Thank You Cards, Address Labels, and more. Everything we make arrives beautifully printed, cut and delivered to your door. No fancy crafting tools or extra hours in the day required! With Hostess Ink, our mission is to make it EASY for you to add great style and customization to your party with just a few clicks of the mouse.

The Party Now Comes Printed! {Introducing Hostess Ink}

We offer more than 20 different types of printed party products – with more in the works, including one in particular that we are especially excited about… here’s a little hint! ;) Everything is printed on premium quality paper and infused with thoughtful details like Party Flags printed on re-positionable label stock, double-sided Party Circles & Favor Tags, and die-cut Custom Banners with pre-drilled holes for easy hanging.

Read on for more info on the new store & why this venture means so very much to us {below, under “A Personal Note“}.

SHOP HIGHLIGHTS to look out for:

Party Essentials Kits: featuring 6 popular products in one themed kit
Party Sign Sets: our favorite, high-impact way to dress up parties!
Invitations that match your theme + matching Address Labels & Thank You Cards
Patterned Paper Sets featuring 4 coordinating, double-sided designs for all sorts of party crafting
DISCOUNT CODE! Enjoy 15% off through 10/31 with promo code “INKYOURPARTY

The Party Now Comes Printed! {Introducing Hostess Ink}

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Here are a few more shots from one of our sample shipments!

The Party Now Comes Printed! {Introducing Hostess Ink}

Double Sided Invitations… because we think the back should be pretty just like the front! ;)

The Party Now Comes Printed! {Introducing Hostess Ink}

Here’s an example of one of our flag shaped custom banners – shown how they arrive, then strung on some twine:

The Party Now Comes Printed! {Introducing Hostess Ink}

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{A Personal Note} Why opening this store means so much…

When we launched HWTM back in 2006, the goals were clear:

1) to offer highly creative and stylish inspiration for parties
2) to make party planning easier for others

I think we’ve accomplished a great deal in the inspiration department, but – in all honesty – I’ve wrestled a little with the “making it easier” part, especially when it comes to one certain topic…

Coming from a graphic design background myself, designing paper party decor was a natural path to bringing a theme to life, and what I personally am most passionate about… but figuring out how to help others bring those designs to life at their own parties was just not quite as easy. I offered a lot of free printables for a while, but that never allowed for personalization or color changes, which most people wanted. (nor did it pay any bills, which my bank wanted!) ;)

About a year ago we opened an Etsy shop offering “printable” versions of our designs – and as much as I’ve really loved having some sort of way to offer our designs to others (yay!), I have NOT loved hearing both customers and my own close friends and family lament about the hassels they can present*… from ink colors turning out very “off” on home printers, to double-sided invitations not lining up right (even when the same file worked fine on our printers), to the sheer amount of time it takes to cut out all the different pieces. With DIY printing & cutting, there are just so many variables that are simply out of our control, which is frustrating on both ends, not to mention counter-productive to goal #2 of HWTM, as stated above.

The Solution to the problem was obvious:

We needed to find a way to get the paper decor to the end user without all the work in between. Getting to that solution? That was the hard part. Most products are mass produced, so figuring out how to make short run, print-on-demand products like this accessible and affordable has not exactly been a breeze. It’s been a mind-bending process to figure everything out from the concept to production. The phrase “blood, sweat, and tears” comes to mind… and there were definitely times when it felt like our brains were sweating blood, so to speak, while trying to figure out how to connect certain dots!

The Party Now Comes Printed! {Introducing Hostess Ink}

SPECIAL THANKS to the HWTM Team

And when I say “we” above, I mean our HWTM entire team – which includes Sonny (my husband), Renee, Jacque, Alyssa, and myself. Special thanks to every single one of you for your incredible hard work and efforts in bringing Hostess Ink to life. I wouldn’t be writing this announcement without you! :)

*P.S. I should note that I definitely still see a great value to party printables as well – especially when you need something ASAP! – which is why we will still continue to offer printables in addition to printed designs…. we’ve just learned that they aren’t the ideal solution for everyone  – including my own mom! – so it’s exciting to be able to serve a wider audience now. :)

The Party Now Comes Printed! {Introducing Hostess Ink}

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jenn s.

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8Comments

1
@Wedding_Agent SAYS:

The Party Now Comes Printed! {Introducing Hostess Ink} http://t.co/5X7YBUN4AU #weddings

Reply October 8, 2013 at 9:00 am

2
Michelle - I DO invitations by michelle SAYS:

Congrats, Jenn!! {and HWTM Team!!} You truly do think of everything! So excited for you – all of your clients will just love this easier approach for their parties. I know I deal with many of the same issues you mentioned when it comes to things not printing the correct colors, needing different sizing, etc. It’s hard! Best wishes and congrats again! :)

Reply October 8, 2013 at 9:30 am

3
Wendy SAYS:

Wow Jenn! I am SO HAPPY FOR YOU! You are a hard worker and you deserve all the success in the world. Congrats!!!!

Reply October 8, 2013 at 9:32 am

4
Nancy Pfeifer SAYS:

Super excited for you Jenn! The hard work will pay off :) xo

Reply October 8, 2013 at 10:36 am

5
@atozebra SAYS:

The Party Now Comes Printed! {Introducing Hostess Ink} http://t.co/mdP8x48kk2 via @hwtm_jenn

Reply October 8, 2013 at 10:49 am

6
bloomdesignsonline SAYS:

Congratulations Jenn! It must be so exciting seeing your dream become a realty. All the continued success for you and your awesome team!
Jenny

Reply October 8, 2013 at 10:53 am

7
Nicole - Million Dollar $mile Celebrations SAYS:

Wow! Sooo excited for you! $miling at your success!!

Reply October 8, 2013 at 4:57 pm

8
Jessica Wilcox-Modern Moments Designs SAYS:

I am beyond PROUD and so very EXCITED for you!!! You deserve this and you are a constant inspiration to me. I would like to be you when I grow up :)

Reply October 9, 2013 at 8:58 pm

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